{"name":"AUTOMATIC CHOICE LIMITED","company_number":"02774757","status":"Active","type":"Private Limited Company","incorporated":"1992-12-18","dissolved":null,"registered_office":"Herston Cross House, 230 High Street, Swanage, Dorset, United Kingdom, BH19 2PQ","postcode":"BH19 2PQ","sic_codes":[{"code":45310,"description":"Wholesale trade of motor vehicle parts and accessories"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Total Exemption Full","year_end":"31 December","last_made_up_to":"2025-12-31","next_due":"2027-09-30"},"employees":{"count":14,"accounts_date":"2025-12-31"},"financials":[{"financial_date":"2025-12-31","net_assets":1638470,"cash":799223,"average_employees":14},{"financial_date":"2024-12-31","net_assets":1840405,"cash":983312,"average_employees":14},{"financial_date":"2023-12-31","net_assets":1961109,"cash":1068094},{"financial_date":"2022-12-31","net_assets":1501254,"cash":544616},{"financial_date":"2021-12-31","net_assets":1368123,"cash":600296}],"officers":{"current":3,"resigned":10,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":1,"outstanding":1},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":null,"website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/automatic-choice","people":"https://www.companiesintheuk.co.uk/company/automatic-choice/people","filing_history":"https://www.companiesintheuk.co.uk/company/automatic-choice/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/02774757","financials":"https://www.companiesintheuk.co.uk/company/automatic-choice/financial","control":"https://www.companiesintheuk.co.uk/company/automatic-choice/control","charges":"https://www.companiesintheuk.co.uk/company/automatic-choice/charges"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/automatic-choice"}