{"name":"BRAND POTENTIAL LIMITED","company_number":"07007867","status":"Active","type":"Private Limited Company","incorporated":"2009-09-03","dissolved":null,"registered_office":"The Crane Building, 22 Lavington Street, London, England, SE1 0NZ","postcode":"SE1 0NZ","sic_codes":[{"code":74909,"description":"Other professional, scientific and technical activities not elsewhere classified"}],"principal_activity":"The principal activity of the company is was that of brand marketing.","previous_names":[],"warnings":[],"accounts":{"category":"Audit Exemption Subsidiary","year_end":"30 September","last_made_up_to":"2024-09-30","next_due":"2026-09-30"},"employees":{"count":36,"accounts_date":"2023-09-30"},"financials":[{"financial_date":"2023-09-30","net_assets":2526173,"cash":591356,"average_employees":36},{"financial_date":"2022-09-30","net_assets":2162877,"cash":432950,"average_employees":35},{"financial_date":"2021-12-31","net_assets":1595658,"cash":425777},{"financial_date":"2020-12-31","net_assets":801784,"cash":501958},{"financial_date":"2019-12-31","net_assets":801775,"cash":195938}],"officers":{"current":6,"resigned":4,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":1,"outstanding":1},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":null,"website":"https://brandpotential.com/","links":{"page":"https://www.companiesintheuk.co.uk/ltd/brand-potential","people":"https://www.companiesintheuk.co.uk/company/brand-potential/people","filing_history":"https://www.companiesintheuk.co.uk/company/brand-potential/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/07007867","financials":"https://www.companiesintheuk.co.uk/company/brand-potential/financial","control":"https://www.companiesintheuk.co.uk/company/brand-potential/control","charges":"https://www.companiesintheuk.co.uk/company/brand-potential/charges"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/brand-potential"}