{"name":"DIRECT ESTABLISHMENT LIMITED","company_number":"12961162","status":"Active","type":"Private Limited Company","incorporated":"2020-10-19","dissolved":null,"registered_office":"124 City Road, London, EC1V 2NX","postcode":"EC1V 2NX","sic_codes":[{"code":46900,"description":"Non-specialised wholesale trade"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Micro","year_end":"31 October","last_made_up_to":"2025-10-31","next_due":"2027-07-31"},"employees":{"count":0,"accounts_date":"2025-10-31"},"financials":[{"financial_date":"2025-10-31","net_assets":10846,"average_employees":0},{"financial_date":"2024-10-31","net_assets":0},{"financial_date":"2023-10-31","net_assets":-58877,"cash":9547,"average_employees":7},{"financial_date":"2022-10-31","net_assets":-68952,"cash":6830},{"financial_date":"2021-10-31","net_assets":-60428,"cash":8368}],"officers":{"current":1,"resigned":5,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":null,"outstanding":null},"gazette_notices":[{"date":"2026-10-20","kind":"other"}],"insolvency_outcome":null,"ai_summary":null,"website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/direct-establishment","people":"https://www.companiesintheuk.co.uk/company/direct-establishment/people","filing_history":"https://www.companiesintheuk.co.uk/company/direct-establishment/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/12961162","financials":"https://www.companiesintheuk.co.uk/company/direct-establishment/financial","gazette":"https://www.companiesintheuk.co.uk/company/direct-establishment/gazette","control":"https://www.companiesintheuk.co.uk/company/direct-establishment/control"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/direct-establishment"}