{"name":"FORWARD ASSOCIATES GROUP LTD","company_number":"13156857","status":"Active","type":"Private Limited Company","incorporated":"2021-01-25","dissolved":null,"registered_office":"Fawley House 2 Regatta Place, Marlow Road, Bourne End, Bucks, England, SL8 5TD","postcode":"SL8 5TD","sic_codes":[{"code":82990,"description":"Other business support service activities not elsewhere classified"}],"principal_activity":"The principal activity of the company is Design Consultancy","previous_names":[{"name":"FORWARD ASSOCIATES HOLDINGS LTD","changed_on":"2021-01-26"}],"warnings":[],"accounts":{"category":"Total Exemption Full","year_end":"31 January","last_made_up_to":"2026-01-31","next_due":"2027-10-31"},"employees":{"count":17,"accounts_date":"2026-01-31"},"financials":[{"financial_date":"2026-01-31","net_assets":897923,"cash":985394,"average_employees":17},{"financial_date":"2025-01-31","net_assets":969165,"cash":958742,"average_employees":19},{"financial_date":"2024-01-31","net_assets":827011,"cash":936431},{"financial_date":"2023-01-31","net_assets":1304892,"cash":1133936},{"financial_date":"2022-01-31","net_assets":472288,"cash":494780}],"officers":{"current":3,"resigned":0,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":null,"outstanding":null},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Forward Associates Group Ltd is strategically positioned as a niche provider of specialist fan experience services, supported by robust financial health and a key partnership with SMG Europe Holdings Ltd. The company’s strengths in expertise and cash liquidity provide a solid foundation for expansion through client network leverage, service diversification, and technology adoption. However, it must mitigate client concentration risks and operational scaling challenges to sustain growth and competitive advantage in the dynamic live events sector.","website":"https://www.forwardassociates.co.uk","links":{"page":"https://www.companiesintheuk.co.uk/ltd/forward-associates-group","people":"https://www.companiesintheuk.co.uk/company/forward-associates-group/people","filing_history":"https://www.companiesintheuk.co.uk/company/forward-associates-group/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/13156857","financials":"https://www.companiesintheuk.co.uk/company/forward-associates-group/financial","control":"https://www.companiesintheuk.co.uk/company/forward-associates-group/control","ai_analysis":"https://www.companiesintheuk.co.uk/company/forward-associates-group/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/forward-associates-group"}