{"name":"GRAVITY DESIGN LTD","company_number":"04211185","status":"Active","type":"Private Limited Company","incorporated":"2001-05-04","dissolved":null,"registered_office":"2 Langler Road, London, NW10 5TL","postcode":"NW10 5TL","sic_codes":[{"code":74100,"description":"specialised design activities"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Total Exemption Full","year_end":"31 August","last_made_up_to":"2025-03-31","next_due":"2027-05-31"},"employees":{"count":3,"accounts_date":"2025-03-31"},"financials":[{"financial_date":"2025-03-31","cash":17257,"average_employees":3},{"financial_date":"2024-03-31","cash":57924,"average_employees":3},{"financial_date":"2023-03-31","cash":29914},{"financial_date":"2022-03-31","cash":87185},{"financial_date":"2021-03-31","cash":110099}],"officers":{"current":2,"resigned":2,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Gravity Design Ltd is a long-established but financially deteriorating micro-design consultancy that has seen its equity base contract by 72% over four years, with cash reserves falling to critically low levels. The company's strategic options are constrained by its small scale, key-person dependency, and a capital allocation strategy that prioritises asset preservation (gold investment) over core business reinvestment. Immediate priorities must include diagnosing and arresting the revenue decline, establishing a clear redeployment strategy for the investment portfolio, and developing succession and scalability plans to restore long-term viability.","website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/gravity-design","people":"https://www.companiesintheuk.co.uk/company/gravity-design/people","filing_history":"https://www.companiesintheuk.co.uk/company/gravity-design/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/04211185","financials":"https://www.companiesintheuk.co.uk/company/gravity-design/financial","control":"https://www.companiesintheuk.co.uk/company/gravity-design/control","ai_analysis":"https://www.companiesintheuk.co.uk/company/gravity-design/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/gravity-design"}