{"name":"H.W.MOON LIMITED","company_number":"00682402","status":"Active","type":"Private Limited Company","incorporated":"1961-02-02","dissolved":null,"registered_office":"Challenge Way, Martland Park, Wigan, WN5 0LD","postcode":"WN5 0LD","sic_codes":[{"code":45111,"description":"Sale of new cars and light motor vehicles"},{"code":45112,"description":"Sale of used cars and light motor vehicles"},{"code":45200,"description":"Maintenance and repair of motor vehicles"},{"code":45320,"description":"Retail trade of motor vehicle parts and accessories"}],"principal_activity":"The principal activity of the company continued to be that of the sale and service of new and used motor vehicles.","previous_names":[],"warnings":[],"accounts":{"category":"Full","year_end":"31 December","last_made_up_to":"2025-12-31","next_due":"2027-09-30"},"employees":{"count":44,"accounts_date":"2025-12-31"},"financials":[{"financial_date":"2025-12-31","profit_loss":46056,"net_assets":5749533,"cash":2689706,"average_employees":44},{"financial_date":"2024-12-31","profit_loss":80492,"net_assets":5703477,"cash":2170424,"average_employees":44},{"financial_date":"2023-12-31","profit_loss":173115,"net_assets":5622985,"cash":3312845,"average_employees":46},{"financial_date":"2022-12-31","net_assets":5449870,"cash":3349743},{"financial_date":"2021-12-31","turnover":19838661,"net_assets":5147615,"cash":3764334}],"officers":{"current":4,"resigned":1,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":1,"outstanding":1},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"H.W. Moon Limited presents a strategic paradox: a formidable balance sheet (£5.7m net assets, zero long-term debt, £2.7m cash) paired with an operating model under acute margin pressure (operating profit of just £3k on £20m turnover). The company's 63-year heritage, diversified revenue streams, and financial resilience provide genuine strategic optionality, but this asset base is being deployed inefficiently—generating a return on assets of approximately 0.05%. The imperative is clear: leverage the balance sheet strength to accelerate the transition toward higher-margin revenue streams (aftersales, handling fee models, EV infrastructure) while urgently addressing the cost structure that is consuming gross profit. Without decisive action, the company risks converting strategic optionality into strategic stagnation.","website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/hwmoon","people":"https://www.companiesintheuk.co.uk/company/hwmoon/people","filing_history":"https://www.companiesintheuk.co.uk/company/hwmoon/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/00682402","financials":"https://www.companiesintheuk.co.uk/company/hwmoon/financial","control":"https://www.companiesintheuk.co.uk/company/hwmoon/control","charges":"https://www.companiesintheuk.co.uk/company/hwmoon/charges","ai_analysis":"https://www.companiesintheuk.co.uk/company/hwmoon/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/hwmoon"}