{"name":"MADE SIMPLE GROUP LIMITED","company_number":"04214713","status":"Active","type":"Private Limited Company","incorporated":"2001-05-11","dissolved":null,"registered_office":"20 Wenlock Road, London, England, N1 7GU","postcode":"N1 7GU","sic_codes":[{"code":82990,"description":"Other business support service activities not elsewhere classified"}],"principal_activity":null,"previous_names":[{"name":"LONDON PRESENCE LIMITED","changed_on":"2007-04-04"}],"warnings":[],"accounts":{"category":"Small","year_end":"31 December","last_made_up_to":"2025-12-31","next_due":"2027-09-30"},"employees":null,"financials":[{"financial_date":"2017-12-31","profit_loss":2851739,"net_assets":1291114,"cash":1831744},{"financial_date":"2016-10-31","profit_loss":248639,"net_assets":1839375,"cash":888536},{"financial_date":"2015-10-31","cash":864051},{"financial_date":"2014-10-31","cash":445648},{"financial_date":"2013-10-31","cash":1451972}],"officers":{"current":5,"resigned":14,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Made Simple Group Limited is a profitable, cash-generative business with a 20-year track record in UK company formation, but the 2017 restructuring—marked by property transfer to the parent and £3.4M in dividends—signals a shift in strategic posture under new ownership that may prioritise cash extraction over reinvestment. The company's digital-first model and regulatory accreditation provide defensible advantages, yet the commoditised nature of company formation demands aggressive expansion into adjacent services to sustain growth and protect margins. The critical strategic question facing leadership is whether the post-acquisition capital allocation strategy will support market expansion or continue to leverage the business as a cash-generating asset for its parent entities.","website":"https://www.companiesmadesimple.com/","links":{"page":"https://www.companiesintheuk.co.uk/ltd/made-simple-group","people":"https://www.companiesintheuk.co.uk/company/made-simple-group/people","filing_history":"https://www.companiesintheuk.co.uk/company/made-simple-group/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/04214713","financials":"https://www.companiesintheuk.co.uk/company/made-simple-group/financial","control":"https://www.companiesintheuk.co.uk/company/made-simple-group/control","charges":"https://www.companiesintheuk.co.uk/company/made-simple-group/charges","ai_analysis":"https://www.companiesintheuk.co.uk/company/made-simple-group/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/made-simple-group"}