{"name":"MAT ARMSTRONG LTD","company_number":"12719327","status":"Active","type":"Private Limited Company","incorporated":"2020-07-04","dissolved":null,"registered_office":"Lumaneri House Blythe Gate, Blythe Valley Park, Solihull, West Midlands, United Kingdom, B90 8AH","postcode":"B90 8AH","sic_codes":[{"code":45200,"description":"Maintenance and repair of motor vehicles"},{"code":59112,"description":"Video production activities"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Total Exemption Full","year_end":"31 July","last_made_up_to":"2025-07-31","next_due":"2027-04-30"},"employees":{"count":2,"accounts_date":"2025-07-31"},"financials":[{"financial_date":"2025-07-31","net_assets":5735041,"cash":2405364,"average_employees":2},{"financial_date":"2024-07-31","net_assets":3161915,"cash":1525633,"average_employees":2},{"financial_date":"2023-07-31","net_assets":642937,"cash":450487},{"financial_date":"2022-07-31","net_assets":47854,"cash":59505},{"financial_date":"2021-07-31","cash":31918}],"officers":{"current":2,"resigned":0,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Mat Armstrong Ltd represents an exceptional example of the creator-led commerce model, where automotive content production drives commercial revenue in vehicle maintenance, customisation, and related activities. Its financial performance dramatically exceeds industry benchmarks for both the automotive repair and video production sectors, with net assets growing 120x over three years to £5.7M and a near-debt-free balance sheet that provides substantial resilience. The principal risks are key person dependency on the founder's personal brand and stock concentration in vehicle inventory, but the company's cash position and emerging group structure indicate a business that is successfully transitioning from a content-driven start-up into a scaled automotive enterprise.","website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/mat-armstrong","people":"https://www.companiesintheuk.co.uk/company/mat-armstrong/people","filing_history":"https://www.companiesintheuk.co.uk/company/mat-armstrong/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/12719327","financials":"https://www.companiesintheuk.co.uk/company/mat-armstrong/financial","control":"https://www.companiesintheuk.co.uk/company/mat-armstrong/control","ai_analysis":"https://www.companiesintheuk.co.uk/company/mat-armstrong/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/mat-armstrong"}