{"name":"MORE2 LIMITED","company_number":"04444261","status":"Active","type":"Private Limited Company","incorporated":"2002-05-22","dissolved":null,"registered_office":"Avalon, Oxford Road, Bournemouth, England, BH8 8EZ","postcode":"BH8 8EZ","sic_codes":[{"code":73110,"description":"Advertising agencies"}],"principal_activity":"The principal activity of the company continued to be that of end-to-end managed marketing services, spanning Customer Data Platforms, marketing activation, analytics, and consultancy.","previous_names":[],"warnings":[],"accounts":{"category":"Full","year_end":"31 March","last_made_up_to":"2025-03-31","next_due":"2026-12-31"},"employees":{"count":102,"accounts_date":"2025-03-31"},"financials":[{"financial_date":"2025-03-31","profit_loss":1671380,"net_assets":15100849,"cash":7043,"average_employees":102},{"financial_date":"2024-03-31","profit_loss":2594896,"net_assets":13429469,"cash":540,"average_employees":118},{"financial_date":"2023-03-31","net_assets":10834573,"cash":1513948},{"financial_date":"2022-06-30","turnover":18676552,"net_assets":9449953,"cash":7801750},{"financial_date":"2021-06-30","turnover":15432821,"net_assets":6644798,"cash":6316514}],"officers":{"current":3,"resigned":12,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":1,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"MORE2 LIMITED stands at a critical strategic crossroads: its specialized data analytics capability for UK retail and growing asset base provide a credible market position, but near-zero liquidity and going concern uncertainty threaten the company's operational continuity. The path forward requires immediate stabilization of covenant compliance and cash management, followed by disciplined execution of the Sideshow Group integration to unlock cross-selling potential. Without swift, decisive action on liquidity and profitability, the company risks losing the strategic value it has built over two decades of operation.","website":"http://www.more2.com","links":{"page":"https://www.companiesintheuk.co.uk/ltd/more2","people":"https://www.companiesintheuk.co.uk/company/more2/people","filing_history":"https://www.companiesintheuk.co.uk/company/more2/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/04444261","financials":"https://www.companiesintheuk.co.uk/company/more2/financial","control":"https://www.companiesintheuk.co.uk/company/more2/control","charges":"https://www.companiesintheuk.co.uk/company/more2/charges","ai_analysis":"https://www.companiesintheuk.co.uk/company/more2/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/more2"}