{"name":"OPTIMIZELY LTD","company_number":"06060169","status":"Active","type":"Private Limited Company","incorporated":"2007-01-22","dissolved":null,"registered_office":"60 St Martins Lane,  4th Floor, Covent Garden, London, United Kingdom, WC2N 4JS","postcode":"WC2N 4JS","sic_codes":[{"code":62090,"description":"Other information technology service activities"}],"principal_activity":"The principal activity of the Company during the financial year was the provision of marketing and sales support services to its fellow group company.","previous_names":[{"name":"EPISERVER UK LIMITED","changed_on":"2023-01-17"},{"name":"PEERIUS LTD","changed_on":"2019-03-18"},{"name":"KAY MEDIA SERVICES LIMITED","changed_on":"2008-01-21"}],"warnings":[],"accounts":{"category":"Full","year_end":"31 December","last_made_up_to":"2025-12-31","next_due":"2027-09-30"},"employees":{"count":174,"accounts_date":"2025-12-31"},"financials":[{"financial_date":"2025-12-31","average_employees":174},{"financial_date":"2024-12-31","average_employees":168},{"financial_date":"2019-12-31","net_assets":753015,"cash":180814},{"financial_date":"2018-12-31","net_assets":-60281,"cash":722885},{"financial_date":"2016-06-30","net_assets":-5955766,"cash":60741}],"officers":{"current":3,"resigned":13,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":null,"website":"http://www.peerius.co.uk","links":{"page":"https://www.companiesintheuk.co.uk/ltd/optimizely","people":"https://www.companiesintheuk.co.uk/company/optimizely/people","filing_history":"https://www.companiesintheuk.co.uk/company/optimizely/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/06060169","financials":"https://www.companiesintheuk.co.uk/company/optimizely/financial","control":"https://www.companiesintheuk.co.uk/company/optimizely/control","charges":"https://www.companiesintheuk.co.uk/company/optimizely/charges"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/optimizely"}