{"name":"PINEAPPLE DIRECT LIMITED","company_number":"03928107","status":"Active","type":"Private Limited Company","incorporated":"2000-02-17","dissolved":null,"registered_office":"C/O Abl, 1a Central Road, Dartford, England, DA1 5BG","postcode":"DA1 5BG","sic_codes":[{"code":47910,"description":"Retail sale via mail order houses or via Internet"}],"principal_activity":null,"previous_names":[{"name":"THEMEARIA LIMITED","changed_on":"2000-04-05"}],"warnings":[],"accounts":{"category":"Micro","year_end":"31 March","last_made_up_to":"2025-03-31","next_due":"2026-12-31"},"employees":{"count":2,"accounts_date":"2025-03-31"},"financials":[{"financial_date":"2025-03-31","net_assets":121700,"average_employees":2},{"financial_date":"2024-03-31","net_assets":100468,"average_employees":2},{"financial_date":"2023-03-31","net_assets":109870},{"financial_date":"2022-03-31","net_assets":90838},{"financial_date":"2021-03-31"}],"officers":{"current":2,"resigned":6,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":2,"outstanding":2},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":null,"website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/pineapple-direct","people":"https://www.companiesintheuk.co.uk/company/pineapple-direct/people","filing_history":"https://www.companiesintheuk.co.uk/company/pineapple-direct/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/03928107","financials":"https://www.companiesintheuk.co.uk/company/pineapple-direct/financial","control":"https://www.companiesintheuk.co.uk/company/pineapple-direct/control","charges":"https://www.companiesintheuk.co.uk/company/pineapple-direct/charges"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/pineapple-direct"}