{"name":"PRODUCT PERCEPTIONS LIMITED","company_number":"03019472","status":"Active","type":"Private Limited Company","incorporated":"1995-02-08","dissolved":null,"registered_office":"Unit G1 I54business Park, Valiant Way, Wolverhampton, England, WV9 5GB","postcode":"WV9 5GB","sic_codes":[{"code":72190,"description":"Other research and experimental development on natural sciences and engineering"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Small","year_end":"31 December","last_made_up_to":"2025-12-31","next_due":"2027-09-30"},"employees":{"count":256,"accounts_date":"2023-02-28"},"financials":[{"financial_date":"2023-02-28","net_assets":1744272,"cash":652670,"average_employees":256},{"financial_date":"2022-02-28","net_assets":1229613,"cash":928464,"average_employees":283},{"financial_date":"2021-02-28","net_assets":932532,"cash":754151},{"financial_date":"2020-02-29","net_assets":486584,"cash":467388},{"financial_date":"2019-02-28","net_assets":495767,"cash":290328}],"officers":{"current":3,"resigned":13,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":1,"outstanding":1},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Product Perceptions Limited operates as a subsidiary within the Eurofins Scientific group, providing sensory and consumer research services to the FMCG sector from its Wolverhampton base. The company demonstrates above-average financial health for its niche, with net assets growing 87% over two years to £1.74M and implied FY2023 profits of approximately £514k, though working capital management — particularly the 61% growth in debtors — requires monitoring as intra-group service provision scales. Its competitive positioning is strengthened by Eurofins group integration, but the asset-light model and limited visible technology investment may pose challenges as the sensory research sector increasingly shifts toward automation and digital insight platforms.","website":"http://www.productperceptions.com","links":{"page":"https://www.companiesintheuk.co.uk/ltd/product-perceptions","people":"https://www.companiesintheuk.co.uk/company/product-perceptions/people","filing_history":"https://www.companiesintheuk.co.uk/company/product-perceptions/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/03019472","financials":"https://www.companiesintheuk.co.uk/company/product-perceptions/financial","control":"https://www.companiesintheuk.co.uk/company/product-perceptions/control","charges":"https://www.companiesintheuk.co.uk/company/product-perceptions/charges","pay_gap":"https://www.companiesintheuk.co.uk/company/product-perceptions/pay-gap","ai_analysis":"https://www.companiesintheuk.co.uk/company/product-perceptions/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/product-perceptions"}