Company Number: 14557689

Analysis Date: 2025-07-20 13:40 UTC

1. Risk Rating: HIGH
   The company’s net liabilities position (£-290) indicates insolvency at the balance sheet date. Negative net current assets and net assets are critical red flags for solvency risk, especially for a micro-entity. The financial data shows a fragile capital structure and potential inability to meet obligations.

2. Key Concerns:

• Negative net current assets and net liabilities suggest immediate solvency issues and potential difficulties in meeting short-term obligations.
• Minimal asset base (£784 fixed assets, £136 current assets) coupled with current liabilities over £1,200 indicates liquidity constraints.
• The company is very recently incorporated (Dec 2022) and has only one employee, which may imply limited operational scale and unproven business sustainability.

3. Positive Indicators:

• Compliance with filing deadlines is current; no overdue accounts or confirmation statements, which reflects good regulatory compliance so far.
• Sole director and 75-100% shareholder control is clear, potentially enabling swift decision-making.
• Operating in advertising and online retail sectors, which can offer growth opportunities if adequately capitalized and managed.

4. Due Diligence Notes:

• Investigate the nature and terms of current liabilities to understand creditor exposure and timing of repayments.
• Review cash flow statements or management accounts (if available) for liquidity trends since year-end.
• Clarify business model and revenue streams given the small asset base and limited staff to assess operational viability.
• Confirm any related party transactions or director loans that may impact financial stability.
• Assess any contingent liabilities or off-balance sheet risks not captured in these micro-entity accounts.