APEX STRATEGY MANAGEMENT LIMITED

Executive Summary

APEX STRATEGY MANAGEMENT LIMITED is facing critical financial distress with zero current assets and net equity at the latest year-end, signaling an urgent liquidity crisis. Immediate capital infusion and operational restructuring are necessary to restore financial health and avoid insolvency risks. Prompt action on cash flow management and compliance is essential for stabilizing the company's future.

APEX STRATEGY MANAGEMENT LIMITED - Analysis Report

Company Number: 14078781

Analysis Date: 2025-07-20 15:28 UTC

Financial Health Assessment: APEX STRATEGY MANAGEMENT LIMITED

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1. Financial Health Score: D

Explanation:
APEX STRATEGY MANAGEMENT LIMITED currently exhibits signs of severe financial distress, as reflected by a complete depletion of current assets and net assets in the latest financial year 2025, following marginal positive but very weak balances in prior years. The company's balance sheet has essentially gone "into negative territory," indicating an inability to meet short-term obligations or maintain working capital. This score reflects a "critical condition" status, necessitating urgent attention to avoid insolvency risks.

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2. Key Vital Signs (Critical Financial Metrics)

Metric	2025 (£)	2024 (£)	Interpretation
Current Assets	0	36,877	Cash and receivables wiped out in 2025
Current Liabilities	0	36,732	No liabilities recorded in 2025, but prior year liabilities nearly matched assets
Net Current Assets	0	145	Working capital effectively zero in prior year, now fully depleted
Net Assets (Shareholder Equity)	0	145	Equity has disappeared indicating losses absorbed
Share Capital	100	100	Minimal capital invested, typical for micro entity

Vital Signs Interpretation:

• Healthy cash flow and liquidity are absent in the latest year as current assets dropped to zero, a dangerous symptom signaling the company may be unable to cover immediate expenses.
• Working capital (net current assets) has deteriorated from a negligible positive to zero, indicating loss of financial buffer to manage day-to-day operations.
• Net assets effectively wiped out, meaning accumulated losses have consumed all equity — a symptom of financial distress or operational losses.
• Absence of liabilities in 2025 may reflect delayed or missing reporting rather than true elimination of obligations, a potential "red flag" for compliance or operational issues.

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3. Diagnosis: Overall Financial Condition

APEX STRATEGY MANAGEMENT LIMITED shows symptoms consistent with a company in critical financial distress. The balance sheet deterioration from marginally positive net assets to zero suggests the company has either experienced losses, written off receivables/assets, or ceased trading activities resulting in no assets to sustain operations. The absence of current liabilities in the latest year is unusual and may imply incomplete filings or a cessation of creditor activity. The company remains active but is in a fragile state with minimal capital and no financial cushion.

The micro-entity status limits the scope of financial disclosures, but the available data paints a picture of a company struggling to maintain financial health. The appointment of two directors and the presence of a single employee reflects a very small operational scale. The company operates in management consultancy (SIC 70229), a sector where cash flow and receivables management are critical. Lack of current assets (likely cash or receivables) suggests operational cash flow problems.

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4. Recommendations: Actions to Improve Financial Wellness

• Immediate Cash Flow Injection: Seek fresh capital or shareholder loans to restore working capital and enable continued operations. Without liquid assets, the company risks inability to pay suppliers or staff.
• Review and Reconcile Financial Records: Investigate the zero current assets and liabilities in 2025 accounts to ensure accurate reporting; possible under-reporting or delayed creditor entries must be addressed.
• Cost Control and Operational Review: Assess all expenses and contracts to reduce cash burn; consider restructuring or downsizing if necessary.
• Improve Receivables Collection: If management consultancy fees are outstanding, enforce stricter credit control and expedite collections to boost cash inflows.
• Strategic Business Review: Directors should evaluate the viability of ongoing operations and explore new revenue streams or partnerships to enhance financial stability.
• Compliance Vigilance: Ensure timely and accurate filings with Companies House to avoid penalties and maintain credibility with stakeholders.
• Professional Advice: Engage financial advisors or insolvency practitioners early if cash shortages persist to explore options such as refinancing, turnaround plans, or formal restructuring.

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Medical Analogy Summary

APEX STRATEGY MANAGEMENT LIMITED is currently in a "critical care unit" financially, showing symptoms analogous to "severe dehydration" — the financial "vital fluid" (cash and receivables) has run dry, leaving the company unable to meet its immediate obligations. Unless "IV fluids" (capital injection) and "treatment" (operational restructuring) are administered promptly, the prognosis worsens, potentially leading to insolvency.

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