GOGOGONE LIMITED

Executive Summary

GOGOGONE LIMITED is financially distressed with persistent negative equity and poor liquidity, heavily reliant on director funding. The company shows no signs of improving its financial trajectory or generating sufficient cash flow to meet liabilities. Based on current financials, credit facilities are not advisable without significant restructuring or capital support.

GOGOGONE LIMITED - Analysis Report

Company Number: NI678373

Analysis Date: 2025-07-29 16:30 UTC

1. Credit Opinion: DECLINE
   GOGOGONE LIMITED demonstrates significant ongoing financial distress. The company has persistently negative net current assets and shareholders’ funds, indicating liabilities exceed assets by a large margin (£53k negative equity as of April 2024). There is no evidence of profitability or net asset improvement since incorporation in 2021. The director’s advances to the company, which have increased, suggest reliance on related party financing rather than operational cash flow. Overall, the company’s ability to service debt or meet commercial obligations from internal resources is highly questionable.

2. Financial Strength:
   The balance sheet shows very weak financial strength. Fixed assets are minimal (£2,872), and current liabilities are substantial (£64,538), resulting in a net current liability position of nearly £54k. Negative shareholders’ funds reflect accumulated losses or net deficits totaling over £53k. No retained earnings or capital injections appear to have materially improved this. The micro-entity scale and minimal share capital (£101) further limit financial resilience.

3. Cash Flow Assessment:
   Current assets (£10,576) are insufficient to cover short-term liabilities, indicating poor liquidity and working capital deficiency. The company appears reliant on director advances to fund operations, which is not a sustainable cash flow source for third-party creditors. The lack of audit and reliance on micro-entity reporting means detailed cash flow statements are unavailable, but the negative net current assets strongly imply cash flow stress.

4. Monitoring Points:

• Trends in net current assets and working capital position.
• Changes in director-related loans and their repayment behavior.
• Timely filing of accounts and confirmation statements to track ongoing compliance.
• Any material changes in business scale or capital structure that could affect solvency.
• Operational cash flow generation improvements or new financing arrangements.