JAKE MARSH COACHING LIMITED

Executive Summary

Jake Marsh Coaching Limited is a micro-entity operating in the niche online coaching segment within the broader personal services industry. Its financial profile is typical of a start-up with modest assets and a single employee, reflecting the low capital intensity and personalized nature of the sector. The company benefits from favorable market trends towards digital coaching but faces competitive pressures due to its small scale and dependency on a sole director’s expertise.

JAKE MARSH COACHING LIMITED - Analysis Report

Company Number: 14812028

Analysis Date: 2025-07-29 14:13 UTC

1. Industry Classification
   Jake Marsh Coaching Limited operates under SIC code 96090, classified as "Other service activities not elsewhere classified." This is a broad category typically encompassing niche personal service providers such as coaching, consultancy, or bespoke advisory services that do not fall under more standardized sectors. The company’s activity as an online coach places it within the personal development and professional coaching niche, which is often characterized by micro and small enterprises delivering tailored services with low fixed asset intensity and reliance on individual expertise.

2. Relative Performance
   As a micro-entity incorporated in 2023, Jake Marsh Coaching Limited reports modest financials consistent with typical start-ups in the coaching sector. With fixed assets of £267 and net current assets of £3,167, the company shows a positive working capital position and net assets of £3,434 as of April 2024. Given the micro-entity accounting framework (FRS 105) and a single employee (the director), these figures align with the early-stage, low-capital intensity profile common in this sector. Compared to industry peers, the company’s balance sheet is typical for a solo or small-scale coaching practice, where the main asset is intellectual capital rather than physical or financial assets.

3. Sector Trends Impact
   The coaching industry in the UK is experiencing steady growth driven by increasing demand for personal development, leadership training, and mental health support. Digital transformation and remote working trends have accelerated the adoption of online coaching services, creating opportunities for flexible, scalable business models like Jake Marsh Coaching Limited's. However, the sector is highly fragmented with low entry barriers, leading to intense competition and price sensitivity. Firms with strong personal brands, digital marketing capabilities, and specialized niches tend to perform better. The company’s early stage means its ability to leverage these trends depends heavily on the director’s client acquisition and retention strategies.

4. Competitive Positioning
   Jake Marsh Coaching Limited is positioned as a niche micro player within the broader coaching and personal service market. Its strengths include low overheads, flexibility, and direct control by a single director with online coaching expertise. However, it faces challenges common to small coaching practices such as limited scale, dependency on one individual, and relatively low financial resources for marketing or expansion. Compared to larger coaching firms or established consultancies, it lacks diversification and economies of scale but can capitalize on personalized service and agility. The absence of audit requirements and simple financial structure reflect its current micro status but may limit access to larger contracts requiring audited accounts or broader corporate governance.