RED ONE LTD

Company number 07379630 ·

Active

This analysis was written by an AI from the company's public filings. It may contain errors or omissions and is not financial or professional advice.

Financial Health Score: B+

Explanation: RED ONE LTD has staged a remarkable recovery from a period of severe financial illness (negative net assets from 2018 to 2022) and is now showing robust equity. However, it currently presents symptoms of working capital strain—specifically, a significant blockage in cash flow caused by a sharp increase in money owed by customers (debtors). While the patient is out of the emergency room, it requires a strict regimen of debtor management to ensure healthy circulation.


Key Vital Signs

  • Net Assets (Equity): £976,128
    • Interpretation: This is the company's overall financial muscle. After years of operating with negative equity (financial anemia), the company has built up a solid foundation of nearly £1 million in net assets. This indicates a healthy turnaround and strong retained earnings.
  • Current Assets: £2,931,760
    • Interpretation: The total short-term assets are robust, but the composition raises a slight red flag. The vast majority (£2.45 million) is tied up in debtors (unpaid invoices), with only £478,154 in cash.
  • Current Liabilities: £2,058,385
    • Interpretation: The company owes over £2 million in the short term. While covered by current assets, the high level of creditors suggests the business is stretching its payment terms to suppliers to compensate for slow-paying customers.
  • Liquidity Ratio (Current Assets / Current Liabilities): ~1.42
    • Interpretation: A ratio of 1.42 is akin to a healthy blood pressure reading—it means the company can comfortably cover its short-term debts without selling off long-term assets. However, the quality of the "blood flow" is compromised by the high debtors.
  • People with Significant Control (PSC): Devon & Somerset Fire & Rescue Authority
    • Interpretation: The company has a very strong "immune system" or safety net. Being wholly owned by a local authority provides implicit backing and stability, which likely contributed to its ability to survive the years of negative equity.

Diagnosis

The Patient has Recovered from a Chronic Illness but is Experiencing Circulatory Blockage

Looking at the medical history of RED ONE LTD, the patient was in critical condition from 2018 through 2021, suffering from severe financial anemia (negative net assets bottoming out at -£646k in 2020). During this time, liabilities heavily outweighed assets, a classic symptom of insolvency risk.

However, starting in 2022, an aggressive course of treatment—likely involving profitable contract wins and operational restructuring—began to reverse the damage. The patient has made a miraculous recovery, restoring positive net assets of £976k by March 2026.

Despite this excellent recovery, the current symptoms reveal a "circulatory" issue. In the year ending March 2026, debtors more than doubled from £1.17 million to £2.45 million. Simultaneously, cash reserves dropped from £681k to £478k, and creditors rose from £1.12 million to £2.06 million. This pattern suggests that while the business is generating significant revenue (the "pulse" is strong), the cash is getting trapped in the arteries. The company is doing the work, but not collecting the cash fast enough, forcing it to rely on supplier credit to keep the heart pumping.


Recommendations

  1. Clear the Arterial Blockage (Improve Debtor Collection): The most critical intervention is to accelerate the collection of outstanding invoices. Implement stricter credit control procedures, offer early payment discounts, and conduct regular reviews of aged debtors. The £2.45 million tied up in debtors is restricting healthy cash flow.
  2. Manage the Blood Pressure (Monitor Creditor Payments): While stretching supplier payments helps conserve cash in the short term, it can damage vital business relationships. As cash flow improves from debtor collections, prioritize bringing creditor days back to a healthy, sustainable level.
  3. Maintain the Rehabilitation Program: The strategies that drove the transition from negative to positive net assets since 2022 are clearly effective. Continue focusing on the core principal activities—fire and rescue training and confined space rescue—which appear to be generating strong margins.
  4. Consider Invoice Financing: If the blockage in debtors is inherent to the industry (e.g., long payment terms from large corporate or government clients), consider using invoice discounting or factoring. This acts as a "blood transfusion," releasing cash from unpaid invoices immediately rather than waiting for the natural payment cycle.

Perspective: Financial Health Diagnostician · Model: glm-5.1 · Generated 4 August 2026