SUE MCCREADY CONSULTING LTD

Executive Summary

Sue McCready Consulting Ltd is a micro-sized private limited company operating in a niche intersection of consulting services and online retail. Its financials indicate a stable but modest operation with positive working capital and low fixed assets, typical for small specialist firms. The company’s success will depend on effectively navigating competitive pressures in a fragmented market while capitalizing on digital sales trends and maintaining strong client relationships.

SUE MCCREADY CONSULTING LTD - Analysis Report

Company Number: 13007865

Analysis Date: 2025-07-20 18:27 UTC

1. Industry Classification
   Sue McCready Consulting Ltd is classified primarily under SIC codes 96090 (Other service activities not elsewhere classified) and 47910 (Retail sale via mail order houses or via Internet). This places the company within a mixed service and e-commerce sector niche. The "Other service activities" category is broad and typically includes specialized consulting or bespoke service offerings that do not fit standard classifications, while the retail via mail order and internet classification indicates a focus on direct-to-consumer sales through digital channels. These sectors are characterised by low fixed asset intensity, reliance on knowledge or specialized services, and often variable revenue streams dependent on client engagement or consumer demand.

2. Relative Performance
   As a micro-entity, Sue McCready Consulting Ltd is in the smallest size category, with financials reflecting modest scale: net assets of £10,490 as of March 2024 and minimal fixed assets (£610). Current assets (£14,463) comfortably exceed current liabilities (£4,333), indicating positive working capital and liquidity. Compared to typical micro-businesses in the broader service and e-commerce sectors, these figures suggest a stable but very small operation. The absence of significant equity or turnover data limits deeper profitability analysis, but the company’s ability to maintain net positive assets over multiple years reflects prudent financial management for a single-director entity. The decline in net assets from £20,503 in 2023 to £10,490 in 2024 could imply reduced capital injection or retained earnings, a trend that merits monitoring.

3. Sector Trends Impact
   The consulting and niche online retail sectors in the UK have experienced mixed impacts from macroeconomic factors such as inflationary pressures, shifts in consumer spending, and digital transformation acceleration. The continued growth of e-commerce supports companies engaged in mail order and online retail, but increased competition requires effective digital marketing and customer engagement strategies. For consulting activities, demand often correlates with broader economic health and business investment cycles; uncertainty can either depress or stimulate consulting needs depending on client sectors. The company’s micro scale suggests it may be agile in adapting but also vulnerable to market fluctuations and client concentration risks.

4. Competitive Positioning
   Sue McCready Consulting Ltd operates as a niche micro-entity, likely targeting specialized consultancy or bespoke service offerings combined with retail sales via online channels. Strengths include low overhead (reflected in minimal fixed assets), manageable liabilities, and a sole experienced director ensuring direct oversight. However, as a micro business in a highly fragmented industry, it faces competitive pressure from both larger consultancies with broader resources and numerous small independent operators. The lack of scale limits market reach and investment capacity, which could hinder growth and resilience against economic downturns. Its business model must leverage specialization and digital presence to maintain differentiation and client loyalty.