BARB AUDIENCES LIMITED
Company number 03611026 · Monitor this company
Executive summary
BARB Audiences Limited is a structurally unusual credit proposition—a company limited by guarantee operating on a deliberate break-even basis as the UK's television audience measurement body. Revenue grew strongly to £21.9M with contracted visibility through 2029, and the entity's quasi-monopoly position provides significant business resilience. However, the zero net assets position by design eliminates traditional equity protection, and the 36% cash decline during the contract transition warrants monitoring. Any credit facility should be structured against cash flows rather than balance sheet, with covenants reflecting the entity's unique non-profit-distributing model.
Shareholders' funds
£0
Balance sheet as at 2024-12-31
What it does
The principal activity of the company continued to be that of the commissioning of television audience research.
The company's own description, from its latest filed accounts.
Overview
- Company type
- PRI/LTD BY GUAR/NSC (Private, limited by guarantee, no share capital)
- Incorporated
- 1998-07-31
- Employees
- 14 (2024 accounts)
- Registered office
- 4th Floor 114 St. Martin's Lane, London, United Kingdom, WC2N 4BE
- Postcode
- WC2N 4BE
- Accounts category
- Full
Accounts
- Last made up to
- 2024-12-31
- Next due by
- 2026-09-30
- Financial year end
- 31 December
Confirmation statement
- Last statement dated
- 2026-07-31
- Next due by
- 2027-08-14
Nature of business (SIC)
- 82990 Other business support service activities not elsewhere classified
Officers 26 current · 27 resigned
Data protection registration
Registered with the ICO as a data protection fee payer — Z6041838 (Tier 2), registered since 2001.
Information Commissioner's Office register of fee payers, licensed under the Open Government Licence.
Contact details
- Website
- barb.co.uk
- Phone
- 08003283983, 08000189671, 03031231113
Previous company names
| Name | Date changed |
|---|---|
| BROADCASTERS' AUDIENCE RESEARCH BOARD LIMITED | 2023-01-10 |
| BARB PROTEM LIMITED | 1999-08-17 |
Previous registered addresses 2
| Address | Changed on |
|---|---|
| 2ND FLOOR, 18 DERING STREET, LONDON, W1S 1AQ | 2011-03-10 |
| 200 GRAYS INN ROAD LONDON, WC1X 8HF | 1999-09-14 |
Among its peers
Among the biggest employers
of 1,865 similar companies in WC, with 14 staff. Among the oldest 25% of its local peers.
Competitors London
This company ranks 2544 among other business support service activities not elsewhere classified in London.
The class of 1998
29%
of the 4,096 companies in this sector incorporated in 1998 are still active today; 69% have since been dissolved.
A fact about the year, not a forecast for this company.