IDEAL DIRECT LIMITED
Company number 04183585 · Monitor this company
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Shareholders' funds
£2,552,529
Balance sheet as at 2025-09-30
Overview
- Company type
- Private Limited Company
- Incorporated
- 2001-03-20
- Employees
- 7 (2025 accounts)
- Registered office
- Unit B1/B2, Knights Park Knights Road, Strood, Rochester, Kent, United Kingdom, ME2 2LS
- Postcode
- ME2 2LS
- Capital
- 1 GBP
- Accounts category
- Unaudited Abridged
Accounts
- Last made up to
- 2025-09-30
- Next due by
- 2027-06-30
- Financial year end
- 30 September
Confirmation statement
- Last statement dated
- 2026-03-08
- Next due by
- 2027-03-22
Nature of business (SIC)
- 47910 Retail sale via mail order houses or via Internet
- 96090 Other service activities not elsewhere classified
Officers 5 current · 2 resigned
Group structure 1 subsidiary
From persons-with-significant-control filings on the public register.
Data protection registration
Registered with the ICO as a data protection fee payer — ZA431520 (Tier 2), registered since 2018.
Information Commissioner's Office register of fee payers, licensed under the Open Government Licence.
Contact details
- Website
- idealdirect.co.uk
- Phone
- +441474327285, 01474 327 285
Ideal Direct is a family-run online retailer, trading since 1977. Nine brands of our own, sold across Amazon, eBay, B&Q, Wowcher and TikTok Shop.
Previous company names
| Name | Date changed |
|---|---|
| READERS DIRECT LIMITED | 2009-07-07 |
Previous registered addresses 2
| Address | Changed on |
|---|---|
| 50 PARROCK ROAD, GRAVESEND, DA12 1QH | 2001-04-02 |
| 44 UPPER BELGRAVE ROAD, CLIFTON, BRISTOL BS8 2XN | 2001-03-28 |
Among its peers
Top 5%
by shareholders' funds, of 566 similar companies in ME
Among the biggest employers among its local peers (7 staff).
Among the oldest 25% of its local peers, trading since 2001.
No.6 of the largest retail sale via mail order houses or via internet companies in Maidstone →
Competitors Maidstone
-
3. SWIFTREG LTD
This company ranks 6 among retail sale via mail order houses or via internet in Maidstone.
The class of 2001
42%
of the 242 companies in this sector incorporated in 2001 are still active today; 55% have since been dissolved.
A fact about the year, not a forecast for this company.
Property in England & Wales 1 title
- Leasehold
- 1
- Most recent registration
- 2021-01-15
- Where
- Medway
| Title number | County | Tenure | Registered | Price paid |
|---|---|---|---|---|
| TT118864 | Medway | Leasehold | 2021-01-15 | — |
For addresses and the authoritative register entry, use HM Land Registry's official search (£3 per title).
Information produced by HM Land Registry. © Crown copyright 2026. Dataset as at 2026-08.