IVY ADVISORY LIMITED

Company number 04585424 ·

Active

Executive summary

Ivy Advisory Limited operates within the financial intermediation sector but bears little resemblance to a viable competitive firm in this space. With persistent technical insolvency since 2019, a 94% decline in cash reserves over a decade, and net liabilities of £57,188, the company is fundamentally dependent on its director's loan facility to remain a going concern. The extraction of £62,500 annually in related-party payments — to entities controlled by the director and his wife — while the company accumulates losses raises material concerns about whether this vehicle functions as a trading business or merely a conduit for personal financial arrangements. In its current state, Ivy Advisory would not meet typical regulatory capital expectations for financial intermediation firms and represents a non-competitive position within the sector.

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Shareholders' funds

-£69,446

Balance sheet as at 2025-11-30

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Overview

Company type
Private Limited Company
Incorporated
2002-11-08
Employees
2 (2025 accounts · was 1 in 2024)
Registered office
The Transmitting Station Great North Road, Brookmans Park, Hatfield, England, AL9 6NE
Postcode
AL9 6NE
Capital
1 GBP
Accounts category
Total Exemption Full
Charges
2 outstanding

Accounts

Last made up to
2025-11-30
Next due by
2027-08-31
Financial year end
30 November

Confirmation statement

Last statement dated
2025-11-07
Next due by
2026-11-21
View filing history →

Nature of business (SIC)

  • 64999 Financial intermediation not elsewhere classified

Officers 1 current · 3 resigned

Appointed 2016-12-31

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Previous registered addresses 4

AddressChanged on
21-22 GROSVENOR STREET, LONDON, W1K 4QJ2019-07-10
MEDIA HOUSE 2ND FLOOR, 4 STRATFORD PLACE, LONDON, W1C 1AT2014-11-12
53 DAVIES STREET, LONDON, W1K 5JH2004-04-21
6 ST ANDREWS STREET, LONDON, EC4A 3LX2003-10-03

Among its peers

Among the oldest 25%

of 125 similar companies in AL, trading since 2002

85 companies are registered at this postcode →

Competitors St. Albans

This company ranks 96 among financial intermediation not elsewhere classified in St. Albans.

Full league table →

The class of 2002

36%

of the 996 companies in this sector incorporated in 2002 are still active today; 62% have since been dissolved.

A fact about the year, not a forecast for this company.

Survival rates for every incorporation year →

This company's registered activities are in financial services. If it carries on regulated business, it should appear on the FCA's Financial Services Register — the official record of authorised firms.