MMG PERFORMANCE LTD
Company number 12579237 · Monitor this company
Executive summary
MMG PERFORMANCE LTD operates within the UK online retail sector as a micro-entity facing significant financial challenges, including negative equity and liquidity pressures. While the sector benefits from strong consumer shifts to e-commerce, rising costs and intense competition create a difficult environment for small players lacking scale or capital. The company currently occupies a niche follower role, requiring strategic adjustments to improve its competitive positioning and financial health.
Shareholders' funds
-£113,025
Balance sheet as at 2024-12-31
Overview
- Company type
- Private Limited Company
- Incorporated
- 2020-04-29
- Employees
- 3 (2024 accounts · was 2 in 2023)
- Registered office
- The Elms, Moor Farm Road, Ashbourne, Derbyshire, United Kingdom, DE6 1HD
- Postcode
- DE6 1HD
- Capital
- 2 GBP
- Accounts category
- Audit Exemption Subsidiary
Accounts
- Last made up to
- 2025-12-31
- Next due by
- 2027-09-30
- Financial year end
- 31 December
Confirmation statement
- Last statement dated
- 2025-10-13
- Next due by
- 2026-10-27
Nature of business (SIC)
- 47910 Retail sale via mail order houses or via Internet
Officers 2 current
Group structure
Controlled by HGV DIRECT LIMITED — since 2025-09-09
From persons-with-significant-control filings on the public register.
Previous company names
| Name | Date changed |
|---|---|
| SMECO PRODUCTS LTD | 2023-08-10 |
Among its peers
Among the biggest employers
of 265 similar companies in DE, with 3 staff. Among the oldest 25% of its local peers.
Competitors Derby
This company ranks 435 among retail sale via mail order houses or via internet in Derby.
The class of 2020
19%
of the 35,907 companies in this sector incorporated in 2020 are still active today; 79% have since been dissolved.
A fact about the year, not a forecast for this company.