SOUTH ATLANTIC TRADING LIMITED
Company number 04960259 · Monitor this company
Executive summary
South Atlantic Trading Limited is a well-capitalised, profitable niche wholesaler operating in the UK hardware, plumbing, and heating supply market, with an unusual diversification into maritime freight logistics that suggests an import-distribution business model. Its balance sheet strength — with a current ratio of approximately 9.9x and over £2M in cash — far exceeds sector norms for SME wholesale distributors, indicating conservative financial management but also raising questions about capital efficiency. The company has delivered consistent net asset growth of approximately 18% CAGR over nine years, outperforming typical sector growth rates, though systematic director loan extraction totalling £544,806 (14.1% of net assets) and limited revenue visibility due to filleted accounts make full performance assessment challenging. The business occupies a defensible niche position but must navigate increasing competitive pressure from both digital-first disruptors and consolidating national distributors.
Shareholders' funds
£3,857,369
Balance sheet as at 2025-04-30
Overview
- Company type
- Private Limited Company
- Incorporated
- 2003-11-11
- Employees
- 9 (2025 accounts)
- Registered office
- 38 Newtown Road, Newtown Road, Liphook, Hampshire, GU30 7DX
- Postcode
- GU30 7DX
- Capital
- 100 GBP
- Accounts category
- Total Exemption Full
Accounts
- Last made up to
- 2025-04-30
- Next due by
- 2027-01-31
- Financial year end
- 30 April
Confirmation statement
- Last statement dated
- 2026-08-22
- Next due by
- 2027-09-05
Nature of business (SIC)
- 46740 Wholesale of hardware, plumbing and heating equipment and supplies
- 46900 Non-specialised wholesale trade
- 47599 Retail of furniture, lighting, and similar (not musical instruments or scores) in specialised store
- 50200 Sea and coastal freight water transport
Officers 3 current · 2 resigned
Previous company names
| Name | Date changed |
|---|---|
| LEISURE IDEAS LIMITED | 2008-09-26 |
Previous registered addresses 4
| Address | Changed on |
|---|---|
| UNIT 15 LISS BUSINESS CENTRE, STATION ROAD, LISS, HAMPSHIRE, GU33 7AW | 2010-11-01 |
| LISS BUSINESS CENTRE, STATION ROAD, LISS, HAMPSHIRE GU33 7AW | 2004-05-17 |
| UNIT 8A BURITON BUSINESS PARK, PETERSFIELD, HAMPSHIRE, GU32 3NJ | 2004-02-09 |
| CROWN HOUSE, 64 WHITCHURCH ROAD, CARDIFF, SOUTH GLAMORGAN CF14 3LX | 2003-11-17 |
Among its peers
Top 10%
by shareholders' funds, of 21 similar companies in GU
Among the oldest 25% of its local peers, trading since 2003.
Competitors Guildford
This company ranks 2 among wholesale of hardware, plumbing and heating equipment and supplies in Guildford.
The class of 2003
38%
of the 163,089 companies incorporated in 2003 are still active today; 59% have since been dissolved.
A fact about the year, not a forecast for this company.