CHOOSING KEEPING LIMITED

Company number 10742198 ·

Active

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Shareholders' funds

£1,853,920

Balance sheet as at 2025-04-30

View full accounts →

Overview

Company type
Private Limited Company
Incorporated
2017-04-26
Employees
20 (2025 accounts · was 17 in 2024)
Registered office
21 Tower Street, London, England, WC2H 9NS
Postcode
WC2H 9NS
Capital
100 GBP
Accounts category
Total Exemption Full

Accounts

Last made up to
2025-04-30
Next due by
2027-01-31
Financial year end
30 April

Confirmation statement

Last statement dated
2026-04-03
Next due by
2027-04-17
View filing history →

Nature of business (SIC)

  • 47789 Other retail sale of new goods in specialised stores (not commercial art galleries and opticians)

Officers 1 current

MS Julia JEUVELL Director
Appointed 2017-04-26

View all officers and resignations →

Licensed visa sponsor

Licensed by the Home Office to sponsor worker visas: Skilled Worker (Worker (A rating)).

Matched by registered name to the register of licensed sponsors (Home Office, updated daily) — check the register itself before relying on it. Contains public sector information licensed under the Open Government Licence v3.0.

Data protection registration

Registered with the ICO as a data protection fee payer — ZA902444 (Tier 1), registered since 2021.

Information Commissioner's Office register of fee payers, licensed under the Open Government Licence.

Contact details

Website
choosingkeeping.com
Phone
02076133842

Choosing Keeping

Previous registered addresses 2

AddressChanged on
21 21 TOWER STREET, COVENT GARDEN, LONDON, ENGLAND2019-01-23
128 COLUMBIA ROAD LONDON, E2 7RG, ENGLAND2019-01-21

Among its peers

Top 5%

by shareholders' funds, of 71 similar companies in WC

2nd largest employer among its local peers (20 staff).

Among the oldest 25% of its local peers, trading since 2017.

No.1 of the largest other retail sale of new goods in specialised stores (not commercial art galleries and opticians) companies in London →

Competitors London

This company ranks 1 among other retail sale of new goods in specialised stores (not commercial art galleries and opticians) in London.

Full league table →

The class of 2017

31%

of the 884 companies in this sector incorporated in 2017 are still active today; 60% have since been dissolved.

A fact about the year, not a forecast for this company.

Survival rates for every incorporation year →

Property in England & Wales 2 titles

Leasehold
2
Most recent registration
2025-01-13
Price paid, where recorded
£98,400
Where
Greater London (2)
Title numberCounty Tenure RegisteredPrice paid
BB37824 Greater London Leasehold 2025-01-13 £98,400
NGL982845 Greater London Leasehold 2018-10-24

For addresses and the authoritative register entry, use HM Land Registry's official search (£3 per title).

Information produced by HM Land Registry. © Crown copyright 2026. Dataset as at 2026-08.