CRUISE2 LTD

Company number 09339004 ·

Active

Executive summary

CRUISE2 LTD is a small, independent cruise-focused travel agency that has demonstrated meaningful recovery from a negative equity position in 2022 to net assets of £34,910 by year-end 2024, buoyed by the post-pandemic cruise demand surge. However, the company's equity cushion remains exceptionally thin at 9.0% of total assets—well below the 15-25% typical for small travel agencies—and the opaque "other creditors" balance of nearly £200,000 raises questions about the true quality of the balance sheet. While improving profitability (evidenced by tripling corporation tax) and active deleveraging are encouraging, the business remains vulnerable to competitive pressure from larger operators and any reversal in cruise demand conditions.

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Shareholders' funds

£34,910

Balance sheet as at 2024-12-31

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Overview

Company type
Private Limited Company
Incorporated
2014-12-03
Employees
10 (2024 accounts · was 8 in 2023)
Registered office
Suite 248, Rye House 161 High Street, Ruislip, England, HA4 8JY
Postcode
HA4 8JY
Capital
100 GBP
Accounts category
Total Exemption Full
Charges
0 outstanding

Accounts

Last made up to
2024-12-31
Next due by
2026-09-30
Financial year end
31 December

Confirmation statement

Last statement dated
2026-07-13
Next due by
2027-07-27
View filing history →

Nature of business (SIC)

  • 79110 Travel agency activities

Officers 1 current · 1 resigned

Appointed 2014-12-03

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Previous company names

NameDate changed
CHELSEA MEDIA PROMOTIONS LTD2017-07-17

Previous registered addresses 1

AddressChanged on
42 COLES CRESCENT, HARROW, MIDDLESEX, HA2 0TP2017-09-27

Among its peers

Top 25%

by shareholders' funds, of 229 similar companies in HA

Among the biggest employers among its local peers (10 staff).

Trading since 2014.

52 companies are registered at this postcode →

Competitors Harrow

This company ranks 50 among travel agency activities in Harrow.

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The class of 2014

31%

of the 611 companies in this sector incorporated in 2014 are still active today; 65% have since been dissolved.

A fact about the year, not a forecast for this company.